|You can have a Facebook page, a Twitter account, and even a LinkedIn business profile, but there’s no point in running a social media campaign if it’s not designed to drive leads to your business and ultimately convert them into customers.
In this eBook, we’ll give you six important lessons to turn your social media followers into customers.
- The key social platforms and the new twists they offer
- Setting a budget for your social media program
- Segmenting and nurturing your social leads for faster conversion
- Calculating the ROI of your social media campaigns